About Me
I am a Growth Marketer with a diverse background in marketing and customer engagement. I have over 5 years of experience in developing and executing successful marketing campaigns that drive retention, increase subscriptions, and boost revenue.
And...
I’m all about the thrill, the excitement, the rush of seeing those retention numbers shoot through the roof. I’m like a shot of adrenaline straight to your business’s heart, pumping it up and making it come alive via growth marketing.
You want results? I’ll give you results. I’ve taken on some of the toughest categories out there, from apparel to cabs to home services to diagnostics, and blown them out of the water. I’m talking Rs. 1.96 crore in monthly GMV, 34,690 orders, and a 15% growth rate month over month. You want growth? I’ve got it in spades.
But that’s not all, my friend. I’m not just a one-trick pony. I’ve got skills, mad skills, when it comes to retention rates.
- I've taken airport cab services from a measly 19% retention to a staggering 25%
- I've increased airport return pickup SKU from 21% to a whopping 30%
- My conversion rate of launching a new home-service based business has been at 8.98%
- I've generated <25% revenue and with 48% retention rate MoM for an activewear brand
So, if you want to take your business to the next level, if you want to see it your growth marketing numbers to light up like a raging inferno, then I am your guy!
And my blogs on growth marketing will optimize your retention & increase the lifetime value of your users.
Crores Generated
With 15% MoM growth rate, my retention strategy across CRM channels generated a monthly GMV of over Rs. 1.96 crore.
I have worked with:
My Experience
I am a Growth Marketer with a diverse background in retention marketing.
I have over 5 years of experience in developing and executing successful omni-channel marketing campaigns that drive user engagement, increase subscriptions, and boost revenue.
At MyGate, I served as a Marketing Manager where I built omnichannel marketing campaigns with cross-functional teams to increase app traffic, user events, conversion, and retention.
I scaled three categories – Cab Services, Home Services, and Diagnostics – and achieved monthly GMV of Rs. 1.96 crore. I improved retention for cab services and launched a new service that was scaled at 8.98% conversion.
I analyzed user segments based on data-led insights and scheduled communication while ensuring active frequency capping.
As a Copywriting and Creative Campaign Manager at Zymrat Activewear, I generated more than Rs. 1.5 crore revenue per year and achieved 48% retention MoM through the creation of over 700 CRM campaigns. I managed graphic designers, customer success associates, and a social media manager.
At Swiggy, I served as an Executive-ORM where I resolved over 10,000 customer queries across social media platforms. I effectively communicated with teams to drive customer satisfaction and maintain a positive brand image.
I take risks and come up with crazy ideas that work.
I’ve tackled tough industries and generated over Rs. 1.96 crore in monthly GMV with a 15% month over month growth rate.
I know how to analyze and target user segments, and my campaigns are top-notch. If you’re ready to watch your business skyrocket, I’m your guy.
2022
Marketing Manager
Scaled Omni-channel campaigns (In-App, Email, WhatsApp & SMS) to increase product adoption & revenue.
2021
Campaign Manager
Executed end-to-end Email & WhatsApp marketing & automation to generate 25% of Brand’s revenue.
2020
Copywriter & Content Associate
Created revenue generating content strategy for all paid and organic channels.
2019
Online Reputation Executive
Social listening expert maintaining a positive Brand Reputation across various digital & social channels.
What People Say
Raviraj’s multitasking ability was unlike I’ve seen before and made an applause-worthy increase in our company’s growth level. I was impressed by his ability to handle any situation calmly and patiently, even with in the toughest situations. The natural skill of his has helped us to handle many clients throughout our journey.
